Exclusive People Personnel Consultants cc, a recruitment consultancy, has been active in the South African market since 1986. Joanne Kaplan, one of the original pioneers of the company, manages a small and highly-focused team of recruitment specialists who have developed an enviable reputation for delivery.
To effectively allocate resources in order to maximize efficiency and creativity in building and maintaining a consistent brand and corporate identify across marketing and public relations channels in support of the businesses growth strategy.
Marketing and communications Management
Brand Management
Develop the brand plan to build the Organization brand through engaging with the Organization strategy and objectives, identifying opportunities to develop and strengthen the brand and implementing brand building interventions
Manage that the Organization brand integrity through managing the branding elements and their use by Organization employees and stakeholders
Marketing Management
Develop, implement and measure the success of a marketing strategy
Ongoing research of market and industry trends and , stakeholder satisfaction surveys to ensure that the marketing plans alignment to industry needs and strategy
Manage and improve lead generation campaigns and measure results.
Marketing and Communications Operations
Develop a range of marketing campaigns and materials aligned to the company strategy, including the annual report to society, annual publications, external newsletters and brochures, product launches and thought leadership events.
Participate in selecting, appointing and managing communication and marketing service providers
Manage the company’s marketing and communications budget
Manage all marketing and communications materials.
Manage Organization’s various social media platforms, aligning updated content ensuring to the company’s strategy
Manage the development, distribution and archiving of Organization and industry-related press and media releases, recommending and implementing action.
Develop and manage the implementation of a stakeholder engagement strategy with the media, business forums, government, civil society and clients.
Develop and manage the execution of a crisis[URL Disabled] management strategy to mitigate reputational risk to the company and its respective stakeholders.
Provide marketing and communication support to the CEO and executive committee members
Internal Communication
Develop the implementation of an internal communications strategy
Manage that required internal communication is drafted, approved and distributed to standard and by deadline
Events are planned, coordinated and implemented
Templates, letterheads, presentation formats, visuals and any other internal communication formats are consistently designed, and that the company’s branding maintains its integrity and documentation is consistent and professional
[URL Disabled]This is very unconventional for a marketing and communications role. Do you mean the BCP and Disaster Recovery planning?
KEY INTERACTIONS / RELATIONSHIPS
Marketing Service Providers
Media and Press
Online clients and stakeholders
Staff and service providers
Qualifications and Experience
Bachelor or Master’s degree in marketing, journalism, communication, business or related fields
8 years industry experience in advertising, marketing, public relations, communication or a combination of these fields
5 years management experience
Demonstrated successful experience writing press releases, making presentations and negotiating with the media
Experience overseeing the design, production and distribution of print materials and publications
